Devott Insights: Big Data is becoming the Core Asset of Enterprises
Source: Chnsourcing.com View: 243 Date: 2015-07-22

Currently, the big data industry is still in the primary stage of construction and shows features with small scale and rapid development speed. According to the report from Wikibon, the total scale of big data market in global was 18.1 billion USD, which increasing 61% annually; it perhaps keep the annual growth rate of 30% to 2017. The American Internet Data Center indicates that the data on internet will increase 50% in each year; increase double in each two-year. Currently, more than 90% of data in the world is produced in recent years.

In recent years, the big data technology in China has greatly developed but it is still at the beginning and rising stage; it needs two to five years to become widely used technology. The research from CCID Think Tank of Ministry of Industry and Information Technology shows that the increasing speed of scale in big data market in China will continue beyond 100% in the coming years. As a whole, big data application in global is at primary stage of development and in China only starts.

Currently, the development of big data application in each industry shows “stepwise” layout; among them, internet industry is leading big data application; and other areas such as finance, retail, telecommunication, public management and medical are actively approaching to big data. As one of importantly strategic assets, big data has permeated through each industrial area and department to varying degrees; its deep application not only can help operation activities of enterprises, but also benefit for promoting the development of national economy. It also has a significant meaning to promote information industrial innovation, challenge big data storage and management, change management mode of economic society.

Now, users hope to hold really convenient information via the power of data then to make their lives more convenient and more efficient. For enterprises, it is a treasured weapon that how to explore efficiently used part from huge amount of data then to use for brand marketing.

This post is a personal or group view of Research and Advisory members and don't necessarily represent Devott's positions, strategies or opinions.

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