China market: Online advertising valued at CNY18 billion in 1Q13, says Analysys
Source: digitimes View: 266 Date: 2013-05-22

Providers of online advertising services in the China market generated total revenue of CNY18 billion (US$2.89 billion) during the first quarter of 2013, falling 14.5% on quarter but growing 28.3% on year, according to China-based consulting company Analysys International.

Among different types of online advertising, keyword search accounted for 40.4% of total revenues, followed by brand images/text (advertising space) with 25.1%, video with 19.7% and e-mail with 0.9%, Analysys said.

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