The Chinese Games Market: Mobile, Web and Online - 2013 Report
Source: View: 266 Date: 2013-09-25

Research and Markets ( has announced the addition of the The Chinese Games Market: Mobile, Web and Online - 2013 Report report to their offering.

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The study examines the growing mobile games market, web games, and both casual and MMORPGs. Also included are forecasts, top publisher and title rankings, deep marketplace analysis, and profiles of key market players. The expanded mobile section covers top mobile operators, top apps, profitability of developers and other key metrics.

2012 saw a significant shift in user activity from PC to mobile, driven by rapid expansion of China’s mobile Internet user base, smartphones and new mobile apps and games. This trend continued steadily in 2013. By the end of the year the number of smart devices (phones, tablets) in China is forecast to exceed 400 million.

Considering that top mobile titles can generate $2 million or more a month, all the major companies that had a focus on client-based games, Giant, Changyou, Perfect World, Netease and Netdragon, are expanding their mobile teams and releasing new mobile titles.

The micro-client version of games is getting more and more popular among users. Micro-client files are generally less than 50MB compared to more than 1GB for a typical client-based game. This significantly cuts down on download times to under 15 minutes with a broadband connection. The micro-client software is far more compatible with users of large platforms including social network platforms.

Key Topics Covered


•Executive Summary
• China PC Hardware
• Internet and Broadband
• The Great Firewall of China

Number of Gamers

Online, Web and Mobile Market Forecasts
• Key Market Trends

Focus on Mobile

• Key Takeaways
• Mobile User Data
• App Developer Data

Social Games Connect with Users

• Top Online Games

Leading Game Publishers and Operators

Unique Characteristics of Online Games

• Online Games Marketing
• Sources of Game Content
• Co-development
• Co-operation
• Licensing
• Original Content
Government Regulations
• Government Agencies Involved in Regulating Games
• Virtual Currency Regulations
Companies Mentioned

- Changyou
- China Mobile
- CocoaChina
- Gamewave
- Giant Interactive Group
- Joyport
- Kingsoft
- KongZhong
- Kunlun
- NetDragon
- NetEase
- Ourpalm
- Perfect World
- Qihoo 360
- Renren
- Shanda Games
- Sina
- Taomee
- Tencent
- UC Web
- ZQ Games

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Sector: Internet and E-Commerce

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